AI MARKETING INFRASTRUCTURE FOR REPS  MANUFACTURERS

Cooperative Marketing Campaigns Done in Minutes

Flow Demand AI gives manufacturers and reps the infrastructure to build, distribute, and track coordinated marketing campaigns across their entire network — powered by AI, with full-funnel visibility.

AI-generated campaigns
Minutes, not months
Campaign to revenue tracking

Siemens Pilot Campaign Results

10
Meetings Sourced
Net new renewables
1,833
Organic Connections
Net new prospects
6
Channels Deployed
LinkedIn, email, phone, mail, ads, podcast
40%
Top Lead Channel
Organic LinkedIn
The Problem

Most manufacturer campaigns never reach the customer

The gap between a manufacturer's marketing team and actual revenue is massive. Here's where campaigns break down.

1Manufacturer Creates Campaign
2Sends to Rep Network
3Reps Supposed to Execute
4Revenue... Maybe?

Campaigns Die in Transit

Manufacturer sends a campaign kit to 200+ reps. Most never open it. The ones who do can't figure out how to execute it for their territory.

Reps Are Overwhelmed

Rep firms receive dozens of campaign kits per quarter from different manufacturers. They cherry-pick which to run based on gut feel, not data.

Zero Visibility

Manufacturers have no idea which reps ran the campaign, what was sent, or whether it produced a single quote. It's marketing into a black hole.

No Attribution

Nobody can connect campaign spend to revenue. The distributor doesn't know a campaign is running. The rep can't track results. Revenue goes unattributed.

The Platform

Everything your reps need to execute — in one place

Built into FlowConnect and Flow RMS, the coordinated marketing hub gives reps campaign-ready assets, one-click execution, and full-funnel tracking.

Campaigns arrive ready to execute

Reps receive campaigns with everything pre-built — email templates, product details, promotional pricing, collateral, and commission spiff details. No more ZIP files and PDFs. Just hit Preview & Send.

Filter by manufacturer — Acuity, Signify, Hubbell, and more
Campaign types: Product Launch, Clearance, Events, Promotions
Commission spiff visibility: see exactly what you'll earn
Social posts, LinkedIn ads, handwritten mailers — all included
Signify (Philips)Clearance

Warehouse Clearance Event

New
Acuity BrandsProduct Launch

Spring 2026 LED Troffer Launch

Accepted
Arlington IndustriesEvent

Contractor Lunch & Learn Series

New

White-glove campaigns, powered by AI infrastructure

We build the strategy, create the content, and launch the campaign across your entire rep network — all done for you. You get AI-powered speed with hands-on service, full-funnel tracking, and revenue visibility across your entire distributed network.

Content + Distribution

Content without distribution is useless. Distribution without good content is wasted. We do both.

AI-Powered Speed

What used to take your marketing team weeks — email copy, sell sheets, social posts, videos — now takes hours.

Coordinated Execution

Every rep gets the campaign with everything pre-built. Templates, products, pricing, collateral. Just activate.

Full Attribution

Track the entire funnel: campaign → email → open → click → quote → order → revenue. Finally, see what works.

Without Flow Demand

ZIP files and PDFs emailed to rep managers
Generic national content, not territory-specific
No idea which reps actually ran the campaign
Revenue goes unattributed — gut feel and quarterly reviews
Weeks to produce content, months to see (maybe) results

With Flow Demand AI

Campaigns arrive pre-built in every rep's dashboard
AI-generated content tailored per audience segment
Real-time visibility: who engaged, who sent, who converted
Full attribution: campaign → email → quote → order → revenue
Content produced in hours, campaigns live in weeks
Real Results

See the full picture, from campaign to revenue

For the first time, manufacturers get complete visibility into campaign performance across their entire rep network.

40.1%
Average Open Rate
vs 15-25% industry average
93
Quotes Generated
from 16 coordinated campaigns
49.5%
Quote-to-Order Rate
nearly half of quotes convert
$212K
Revenue Attributed
tracked from campaign to close

Revenue by Manufacturer

Total: $212,200
RAB Lighting$48,200
Southwire$42,300
Cree Lighting$38,500
Hubbell Lighting$34,500
Thomas & Betts$23,900
Eaton Lighting$22,400
The Full Engagement

6 weeks. Total AI transformation. Live campaign across your network.

Your team goes from weeks-long content cycles to producing campaigns in hours. Every asset hits every rep, across every channel, with full tracking from send to revenue.

10x
Faster content production
200+
Reps activated simultaneously
6
Channels coordinated at once
100%
Revenue attribution visibility
01Week 1–2

Audit & Strategy

We find where your campaigns break down

We map your entire marketing-to-rep pipeline. Where content gets stuck. Where reps disengage. Where revenue goes untracked. You get a clear strategy for exactly what to build and who to target.

02Week 2–4

AI Enablement

Your team starts producing at 10x speed

We train your marketing team on AI-powered workflows. Email campaigns, sell sheets, social content, video, training materials — produced in hours instead of weeks. Your team walks away knowing how to do this for every campaign going forward.

03Week 2–6

Infrastructure + Launch

A live campaign hits your entire rep network

We build the coordinated campaign in Flow — products, pricing, email templates, collateral, spiff details — and push it to every rep. They get everything pre-built. You see every send, open, click, quote, and order in real time.

The force multiplier

Your team produces content at AI speed. Every campaign deploys across email, social, LinkedIn, events, mailers, and ads — simultaneously. Every rep in your network gets it pre-built and ready to execute. You see every result.

Schedule Your Transformation
Get Started

Run Your First Campaign

Answer a few quick questions and we'll design a campaign tailored to your network.

Step 1 of 617%

What best describes your company?

This helps us tailor the campaign to your channel structure.

See Flow Demand in action

Get a personalized walkthrough of the coordinated marketing platform. See how campaigns go from creation to execution across your rep network, with full attribution tracking.

Live demo of the coordinated marketing hub
See AI content generation in action
Full-funnel attribution walkthrough
Custom strategy session for your network